About - Uniquity

LAURA JANES

Founder / Director

Following a career immersed in financial services marketing at Lloyds, AXA Wealth and the Bath Executive MBA scheme – Laura has built specialist expertise and a formidable reputation for her consultative work in the financial sector.

CHLOE FRY

Director

Chloe became part of the team in early 2018, seeking an opportunity to build deeper, longer-term relationships with financial services firms and, in turn, to help ambitious businesses fulfill their true brand potential.

SARAH LAWRENCE

Account Manager

Sarah joined the team in 2019, making the switch from marketing and patient comms in the private healthcare sector to supporting Uniquity in delivering transformational marketing for financial services.

FERNANDA DE GOUVEIA

Head of Content

Fernanda joined Uniquity in June 2021, bringing more than a decade of copywriting experience in financial services. As a tone of voice specialist, she’s well-versed in shaping the voice of a brand and crafting words that work.

DAN MURRAY

Graphic Designer

Dan was no stranger to Uniquity when he joined in June 2021, having worked here as an intern in his student days. With a knack for translating client needs into striking and effective visuals, we were pleased to welcome him back!

JOANNA DUNCAN

Marketing Executive

Joining Uniquity in September 2021, Joanna’s broad range of experience, marketing knowledge, organisational prowess and a love of all things social media add real value to both our team and our clients.

Our tried and tested approach starts with our marketing breakthough programme. We help you answer these key questions to drive your growth.

1. What is your vision?

Clarity of objectives around your customer, brand and direction is essential. We start with your end goal in mind and shape everything around that.

2. Where are you today?

Our in-depth marketing audit uncovers your current strengths and weakness, identifying key focus areas for growth and improvements to be addressed.

3. Now, where next?

A robust plan and strategy that reflects your objectives and delivers to the needs of your target clients. We deliver the right messages to the right customers at the right time.

4. How will we hit your goals?

Process and planning are essential to making your strategy a success. As part of our outsourced offering, we’ll manage all aspects of your marketing delivery via easy-to-use online systems – keeping you informed at all stages.

5. How will we know we’ve arrived?

Our marketing plans set clear milestones to mark your progress and direction. After all, knowing when you’ve achieved your goals is essential to generating a return on your investment – the key factor in marketing activity.

Uniquity